MUSIC VIDEO PRICING GUIDE

So, you're looking to make a music video. Awesome!

Many people ask how much a music video costs, and unfortunately it isn't always a straightforward answer. I put together this guide to give realistic expectations across a range of budgets. So, let's get down to business!

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THE PRODUCTION PROCESS

PRE-PRODUCTION

Every video starts with the song. At this point, the song might even still be at demo stage- and that is fine! Some artists have initial ideas on what they want their video to look like, and what they would like to include. 

After receiving the track, I like to come up with a loose concept, including ideas that the artist may have suggested. After checking this with the artist, I will create a full treatment for the video, which includes a moodboard of visuals representing the style, and potential shots. 

From there, a budget will be set, and dates and times will be confirmed. Any cast and crew who need to be found will be booked in, and a deposit will be paid to confirm their booking. Any special equipment and locations will also be booked in advance of the shoot date(s). 

SHOOT

Shoots usually run for one or two days. On the day, a pre-determined schedule (with room for experimentation of course) will be followed, and each setup will be shot in accordance with this. The crew will set up each shot, placing equipment, walking through with cast, and ensuring everyone is on the same page. These days can quite often be long, so it's important to take coffee and lunch breaks! 

At the end of the shoot, all the footage will be backed up onto a hard drive, and it's onto editing!

edit

The edit is where the magic happens. Everything comes together, shots are put in order, stylised and cut in sync with the music. A colour grade (changing the colours digitally to create a mood or style) will be applied, and the video will be signed off. I offer three rounds of editing, ensuring that there is ample room to get the video just as you want it. 

delivery

You've got a brand new video, ready to showcase to the world! My team helps you get it out there through blog submissions and social media. Some packages even offer an extra level of service, helping fine-tune the release of your video to ensure it reaches everyone it needs to. 

packages and pricing

A music video can be as small or large in scale as you require. Each of these packages are made with different budget levels in mind, ensuring there is a package to suit everybody. 

package one- essentials

INCLUDES:

  • Ten hours of pre-production- Set across one or two days, this ensures we have enough time to conceptualise an idea, research and book locations, cast and crew and create a tight schedule
  • One 10-hour shoot day- Ten hours on location (inclusive of breaks)
  • Basic Equipment Package- Panasonic GH4 4K Camera, Kino-Flo 4x4 Light, Yongnuo YK300iii Light, Tripod, Shoulder Rig, Various accessories
  • Director/ Producer Fee- fee for the Director/ Producer across the process
  • Two 8-hour editing days- Enough time to create an awesome cut of your video, with colour grading and delivery included
  • Editor Fee- fee for the Editor 

LIMITATIONS:

  • Locations- locations usually cost a lot of money, so with this package, we would need to use free locations. This could include any public locations (e.g. parks, forests, urban areas) or any locations that might be accessible through the artist's or producer's networks. 
  • Equipment- this budget doesn't cover any extra equipment (e.g. smoke machine, extra lighting)
  • Crew- this budget allows for one Director/ Producer and one assistant on set, and an editor after the shoot. There is no money allotted for extra crew or cast, such as actors, extra camera people etc. 
  • Expenses- travel/ accommodation expenses not included (extra fee for travel+ any hotel stays)

*** PRICE: £550-£700 ***

PACKAGE TWO- PROFESSIONAL

INCLUDES:

  • Fifteen hours of pre-production- Set across one or two days, this ensures we have enough time to conceptualise an idea, research and book locations, cast and crew and create a tight schedule, plus deal with cast/ crew/ equipment deals and extras. 
  • One 10-hour shoot day + one four hour shoot day- Fourteen hours on location (inclusive of breaks), across one or two days
  • Basic Equipment Package- Panasonic GH4 4K Camera, Kino-Flo 4x4 Light, Yongnuo YK300iii Light, Tripod, Shoulder Rig, Various accessories
  • Director/ Producer Fee- fee for the Director/ Producer across the process 
  • Two 10-hour editing days- Enough time to create an awesome cut of your video, with colour grading and delivery included
  • Editor Fee- fee for the Editor 
  • Crew Extras- Extra Cameraperson, plus one or two actors

LIMITATIONS:

  • Locations- we get access to one budget-friendly location with this budget, so it is advised to use our networks and see what other locations we could get free of charge
  • Equipment- this budget doesn't cover any extra equipment (e.g. smoke machine, extra lighting)
  • Expenses- travel/ accommodation expenses not included (extra fee for travel+ any hotel stays)

*** PRICE: £700-£950 ***

PACKAGE THREE- ICONIC

INCLUDES:

  • Twenty hours of pre-production- Set across two or three days, this ensures we have enough time to conceptualise an idea, research and book locations, cast and crew and create a tight schedule, plus deal with cast/ crew/ equipment deals and extras. It also includes time for a test shoot, if one is needed for specific camera moves or experimental effects. 
  • Two ten hour shoot days- Twenty hours on location (inclusive of breaks), across one or two days
  • Pro Equipment Package- Panasonic GH4 4K Camera, Kino-Flo 4x4 Light, Yongnuo YK300iii Light, Tripod, Shoulder Rig, Various accessories + three LED lights, Yongnuo YN360 RGB coloured light.
  • Director/ Producer Fee- fee for the Director/ Producer across the process 
  • Three 10-hour editing days- Enough time to create an awesome cut of your video, with colour grading and delivery included
  • Editor Fee- fee for the Editor 
  • Crew Extras- Extra Cameraperson, plus one or two actors, plus assistants 
  • Social Media- My team will help you share across social media, and submit to twenty blogs on your behalf, to kickstart the social sharing!
  • Expenses- Travel expenses within twenty-five miles both ways is covered, inclusive in this price. 

LIMITATIONS:

  • Locations- we get access to one or two budget-friendly locations with this budget, so it is advised to use our networks and see what other locations we could get free of charge
  • Expenses- Extra travel expenses and hotel/ accommodation costs are not included in this package. 

*** PRICE: £950-£1200+ ***

 

EXTRAS

With any of the packages, there is the opportunity to add in whatever extras you would like. Need fire? If you have the budget for it, we have the expertise. Any extras are provided at cost price, meaning what I have to pay for them is what you pay- I don't add any commission. So if the opportunity to shoot in a beach paradise is within your budgetary reach, I'll get packing! :)